Bbibbi
Bbibbi (삐삐; Bbibbi) is a song recorded by South Korean singer-songwriter IU, released digitally on October 10, 2018, through Kakao M.
The self-written song was produced by Son Myung-gab. It subsequently debuted at number one on the Gaon Digital Chart. The song was released in part to commemorate 10 years since IU's debut.
| "Bbibbi" | ||||
|---|---|---|---|---|
 | ||||
| Single by IU | ||||
| Released | October 10, 2018 | |||
| Genre | Alt-R&B | |||
| Length | 3:14 | |||
| Label | Kakao M | |||
| Composer(s) | Lee Jonghoon | |||
| Lyricist(s) | Lee Ji-eun | |||
| Producer(s) | Son Myung-gab | |||
| IU singles chronology | ||||
| ||||
| Music video | ||||
| "Bbibbi" on YouTube | ||||
Background
On October 1, 2018, IU announced the single through promotional posters on various social media accounts. According to Kakao M, the song was created in part to commemorate ten years since IU debuted.
Composition
"Bbibbi" is a laid-back alt-R&B track with confrontational and introspective lyrics that addresses IU's critics, with her turning around commentary on her image. Particular attention was paid to her delivery, including phrases and words like "yellow C-A-R-D" and "hello stu-P-I-D". "Bbibbi" refers to a pager in Korean, in particular the noise the device makes before people leave a message.
Commercial performance
"Bbibbi" debuted atop the Gaon Digital Chart on the week ending October 13, making it her twentieth number one song in South Korea–the most for any artist.
Music video
The music video, directed by VM Project, was released along with the song and makes prominent use of monochromatic colour schemes. IU performs a choreographed hip hop dance routine with a blank expression on her face, which was called "more cute than menacing" by Caitlin Kelley of Forbes. She also appears in high fashion looks, with Billboard stating that she wears a "Grace Kelly-style scarf".
The video currently has over 230 million views, making it the second most popular Korean music video by a female soloist in 2018.
Accolades
| Publication | List | Rank | Ref. |
|---|---|---|---|
| Billboard | 100 Best Songs of 2018 | 87 | |
| The 20 Best K-pop Songs of 2018 | 4 | ||
| Paper | Top 20 K-Pop Songs of 2018 | 5 | |
| SBS | Top 100 Asian pop songs of 2018 | 44 | |
| Spotify | Best of 2018: K-Pop | 18 |
| Program | Date | Ref. |
|---|---|---|
| Music Bank | October 19, 2018 | |
| Show! Music Core | October 20, 2018 | |
| October 27, 2018 | ||
| November 3, 2018 | ||
| Inkigayo | October 21, 2018 | |
| October 28, 2018 | ||
| November 4, 2018 |
Charts
| Chart (2018) | Peak position |
|---|---|
| New Zealand Hot Singles (RMNZ) | 26 |
| Singapore (RIAS) | 26 |
| South Korea (K-pop Hot 100) | 1 |
| South Korea (Gaon) | 1 |
| US World Digital Songs (Billboard) | 5 |
Certifications
| Region | Certification | Certified units/sales |
|---|---|---|
| South Korea (KMCA) | Platinum | 2,500,000* |
| Streaming | ||
| South Korea (KMCA) | Platinum | 100,000,000† |
| * Sales figures based on certification alone. | ||
See also
References
This article uses material from the Wikipedia English article Bbibbi, which is released under the Creative Commons Attribution-ShareAlike 3.0 license ("CC BY-SA 3.0"); additional terms may apply (view authors). Content is available under CC BY-SA 4.0 unless otherwise noted. Images, videos and audio are available under their respective licenses.
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