Nazara Technologies is a mobile gaming company and sports media platform based in Mumbai, India.
Wiki English | |
Company type | Public |
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Industry |
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Founded | 1999 |
Founder | Nitish Mittersain |
Headquarters | Mumbai, Maharashtra, India |
Area served | Worldwide |
Website | nazara |
In 1999, Nazara Technologies was founded by Nitish Mittersain. In 2018, Nazara was planning to go public and obtained approval from the markets regulators, but halted the process. Ultimately, the company was listed on the NSE and BSE in 2021. In 2019, Nazara Technologies acquired the sports media website Sportskeeda. Additionally, Nazara purchased a 67% stake in Absolute Sports for ₹44 crore, valuing the portal at around ₹65 crore. In 2021, the company recorded a profit of ₹20.28 crore (US$2.5 million) grew from ₹15 crore (US$1.9 million) to ₹35.28 crore (US$4.4 million) as compared to the last year.
In November 2022, Porush Jain resigned as director and CEO of the company and appointed Ajay Pratap Singh. In FY2022, the company recorded a turnover of ₹80.65 crore (US$10 million) from ₹35.28 crore (US$4.4 million) as compared to last year.
In 2023, Nazara Technologies acquired US-based Pro Football Network LLC which is an analysis website that covers National Football League (NFL) and college football with 73.27% stake at ₹16 crore (US$1.82 million), through their subsidiary Sportskeeda. According to the exchange filing, Sportskeeda reserves an option to acquire up to 10 percent and up to 8 percent additional stock of the Pro Football Network LLC in CY 2024 and CY 2025 respectively. Nazara Technologies joined the All India Gaming Federation (AIGF) as a principal member.
The company offers various interactive gaming options, eSports, ad-tech, and gamified early learning ecosystems. Nazara is present in the Indian eSports market (via Nodwin) and cricket simulation (via Nextwave).
Sportskeeda is a global sports and esports media subsidiary of Nazara Technologies headquartered in Bangalore, India. It features, news, articles and live coverage of sports such as cricket, association football, American football, basketball, mixed martial arts, and professional wrestling. According to the Business Standard, Sportskeeda is India's largest all-sports website.
In 2009, the company was founded by Porush Jain. After a few months, the company raised funding from angel investors like Anshu Prasad and Srinivas Cuddapah with an undisclosed amount.
In 2011, an early stage venture capital funding company Seedfund invested ₹2.8 crore. This helped Sportskeeda to scale up their operations. In 2019, Nazara Technologies acquired Sportskeeda and funded ₹44 crore with 67% stake in the sports media, valuing it at ₹65 crore. In 2020, during COVID-19 pandemic, the company launched two video series Freehit and SKlive. Freehit is an interview series with sports legends shot at homes of sportspersons while SKLive is a daily web interview series with current and past sports legends.
In May 2022, Nazara set up its subsidiary Sportskeeda Inc. in Delaware, US. In November 2022, Porush Jain resigned as CEO and Ajay Pratap Singh was promoted as the chief executive officer. Sportskeeda partnered with Dream11 to produce 8 long-format videos showcasing 8 unsung heroes who have made significant contributions to cricket and supporting many people.
In August 2021, Sportskeeda won Gold award in the News Coverage Platform (Esports And Gaming) category by Gamexx 2021.
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