Screenx

First introduced in 2012, it is created by CJ 4DPLEX, a subsidiary of the CJ CGV group which also created the 4DX motion-theater technology, which uses a similar logo and combines both formats, known as 4DX Screen. Co-developed by KAIST, it is considered a "sideways" version of IMAX and a presumed competitor to streaming platforms such as Netflix.

ScreenX

Wiki English Logo used since 2019
Wiki English
Website	https://www.screenx.co.kr/, http://www.screenxmovies.com/

As of 2022, the theater technology is installed in 364 screens in 37 countries.

 

Like for IMAX films, in order to match the length of the entire tri-screen theater, ScreenX films are formatted either through production (shooting) or post-production (converting). A film shot for ScreenX is typically shot with three cameras. The process is done through scene selecting, archiving, delivering assets, color grading, and mastering before distribution to theaters.

The majority of ScreenX films are live-action, mostly from Asia, particularly South Korea. Only a few animated films (and family films) are ever produced for the format. The technology has been rarely produced for Hollywood studio films due to the complexity of the additional computer animation work as side footage. Lee Jae-seon, who worked for the ScreenX version of King Arthur: Legend of the Sword at G-node, said that, "It is not easy to create Hollywood blockbuster CG work in Korea, but it is meaningful because we created Hollywood blockbuster CG work for ScreenX.” Films were initially shown only in selected locations due to the lack of partners at the time.

On December 13, 2019, the largest ScreenX auditorium in the world was inaugurated at the Màgic Badalona shopping centre in Badalona, Spain. It has a capacity of 398 seats. India got its first ScreenX in July 2019 at INOX Megaplex at Mumbai, Maharashtra.

4DX Screen (formerly 4DX with ScreenX) is the combination of 4DX and ScreenX film formats which presents films in a multi-screen auditorium with enhanced motion and environmental effects, with an additional fourth-screen projected on the ceiling and the newest 4DX chair models. It debuted in Yongsan in 2017, and was internationally unveiled at CinemaCon 2018, and later at CES 2020. The combined film format is currently^[when?] operating throughout Asian territories including South Korea, Japan, China and India. It later opened its first theater in a non-Asian location at a Les Cinémas Gaumont Pathé theater in Paris, France. It later made its overseas debut at a Cinépolis theater in Mexico City, Mexico in March 2020.

Box office

Since 2018, ScreenX technology been successful at worldwide box offices, following the successful panoramic release of Marvel Studios's Black Panther. It has grossed a combined total of over $40 million throughout the year through films released in the panoramic format.

In 2022, ScreenX has achieved even more box office success, with Top Gun: Maverick as the highest-grossing release.

Awards

• 2018: 'ScreenX' won the 2018 ShowEast "Innovator of the Year" award.
• 2018: '4DX with ScreenX' won the Silver Prize at the 2018 Edison Awards for "Media, Visual Communications & Entertainment".
• 2019: 'ScreenX' won "Technology of the Year" at the 2019 Cinema Technology Community Awards.
• 2019: '4DX with ScreenX' won the iResearch Award for "Originative Cinema Technology".

• Barco Escape - A similar multi-screen theater which is now closed.
• 4DX
• IMAX
• Dolby Cinema
• CJ CGV
• Cinerama - A similar technique from the 1950s.

• Official website