Trademark Symbol
The trademark symbol ™ is a symbol to indicate that the preceding mark is a trademark, specifically an unregistered trademark.
It complements the registered trademark symbol ® which is reserved for trademarks registered with an appropriate government agency.
| ™ | |
|---|---|
Trademark symbol | |
| In Unicode | U+2122 ™ TRADE MARK SIGN (HTML ™) |
| Different from | |
| Different from | U+2120 ℠ SERVICE MARK U+00AE ® REGISTERED SIGN |
| Related | |
| See also | U+1F16A 🅪 RAISED MC SIGN U+1F12E 🄮 CIRCLED WZ U+24C2 Ⓜ CIRCLED LATIN CAPITAL LETTER M |
In Canada, an equivalent marque de commerce symbol, 🅪 (U+1F16A) is used in Quebec. Canada also has an Official mark symbol, ⟨Ⓜ⟩, to indicate that a name or design used by Canadian public authorities is protected. Some German publications, especially dictionaries, also use a Warenzeichen grapheme, 🄮 (U+1F12E), which is informative and independent of the actual protection status of the name.
Use
Use of the trademark symbol indicates an assertion that a word, image, or other sign is a trademark; it does not indicate registration or impart enhanced protections. Registered trademarks are indicated using the registered trademark symbol, ®, and in some jurisdictions it is unlawful or illegal to use the registered trademark symbol with a mark that has not been registered.
The service mark symbol, ℠, is used to indicate the assertion of a service mark (a trademark for the provision of services). The service mark symbol is less commonly used than the trademark sign, especially outside the United States.
Keyboard entry
- Windows: Alt+0153 (on the numeric keypad)
- US international keyboard setting: Alt Gr+T
- macOS: ⌥ Opt+2 (or ⌥ Opt+⇧ Shift+2 or ⌥ Opt+⇧ Shift+D or ⌥ Opt+⇧ Shift+T on certain layouts)
- Linux (and similar): ComposeTM
- ChromeOS (and Linux): Ctrl+⇧ Shift+U 2122
- UK Extended keyboard: AltGr+⇧ Shift+8. (AltGr and *)
- HTML:
™or™ - LaTeX:
\texttrademark
Non-standard substitutions
The letters ⟨T⟩ and ⟨M⟩ are sometimes seen paired in an attempt to emulate the trademark symbol. Methods include
- (TM), the letters in normal form, enclosed in parentheses
- TM, the letters written in small caps, on the baseline
- TM, the letters written as superscripts, as in mathematical exponentiation
- ᵀᴹ, using symbols from the Phonetic Extensions block in Unicode
See also
References
This article uses material from the Wikipedia English article Trademark symbol, which is released under the Creative Commons Attribution-ShareAlike 3.0 license ("CC BY-SA 3.0"); additional terms may apply (view authors). Content is available under CC BY-SA 4.0 unless otherwise noted. Images, videos and audio are available under their respective licenses.
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